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MISSHA’s Launches Products to 210 Costco Stores in the U.S. and Canada

LifestyleMISSHA's Launches Products to 210 Costco Stores in the U.S. and Canada
Able C&C announced on Tuesday that its cosmetics brand, MISSHA, has simultaneously launched in Costco stores across the United States, Canada, and Taiwan / Provided by ABLE C&C
Able C&C announced on Tuesday that its cosmetics brand, MISSHA, has simultaneously launched in Costco stores across the United States, Canada, and Taiwan / Provided by ABLE C&C

Able C&C is making waves in the beauty industry, rapidly expanding its global footprint. The company has not only participated in international beauty expos but has also secured a coveted spot in Costco Wholesale Corporation stores, bringing its products closer to customers worldwide.

On Tuesday, Able C&C announced that its popular cosmetics brand, MISSHA, has simultaneously launched in Costco Wholesale Corporation stores across the United States, Canada, and Taiwan.

Costco Wholesale Corporation is a retail powerhouse, boasting over 700 brick-and-mortar locations throughout North America, with more than 600 stores in the U.S. alone.

MISSHA has already proven its success in Japan, a key Asian market, with a strong presence in over 30 Costco Wholesale Corporation stores. This latest expansion sees the brand entering 150 stores across major U.S. regions, 60 in Canada, and all 14 stores in Taiwan. This move significantly amplifies MISSHA’s reach through Costco’s distribution network in these crucial global markets, including Japan.

With this exciting launch, MISSHA aims to showcase its product prowess by featuring its star products, carefully curated to cater to diverse skin tones and beauty needs.

This isn’t Able C&C’s first rodeo in the global beauty scene. The company recently made a splash at Cosmoprof Bologna 2026, the world’s largest beauty exhibition held in Bologna, Italy, from March 26-28. MISSHA turned heads with its cult-favorite products like the M Perfect Cover BB Cream (affectionately known as the Red BB) and the M Perfect Cover Serum BB Cream (the Purple BB), capturing the attention of international buyers.

Cosmoprof Bologna is the crème de la crème of beauty industry events, attracting over 3,000 companies from about 150 countries and more than 250,000 visitors. It’s the ultimate playground for global buyers and brands to network and forge business partnerships.

An Able C&C spokesperson shared the company’s ambitious vision, stating that its committed to building a robust omnichannel presence in key markets, including North America, while continuously strengthening the global influence.

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