NVIDIA Chief Executive Officer (CEO) Jensen Huang is set to meet with key executives from Krafton during his visit to South Korea. The two tech giants are expected to explore collaboration opportunities in physical artificial intelligence (AI) and AI chipset development for personal computers (PCs), focusing on cutting-edge technologies like humanoid robots.
Industry sources revealed on Thursday that Huang will hold a private meeting with Krafton’s top brass, including Chairman Jang Byung-kyu, Chief AI Officer (CAIO) Lee Kang-wook, and Jang Tae-seok, who oversees the Battlegrounds intellectual property (IP) franchise. While the exact time and location remain under wraps, the high-profile rendezvous is confirmed to be a closed-door affair.
The agenda is expected to revolve around two key areas: advancements in humanoid robotics and potential synergies involving NVIDIA’s recently unveiled AI PC brand, RTX Spark.
This meeting comes roughly a year after Krafton’s leadership team visited NVIDIA’s California headquarters. During that April 2023 encounter, Krafton CEO Kim Chang-han and Huang delved into robotics collaboration, with a particular focus on humanoid robots powered by embodied AI.
Speculation is rife about a potentially groundbreaking partnership in robotics, likely centered around Krafton’s newly minted physical AI subsidiary, Ludo Robotics.
Ludo Robotics, with CEO Kim at the helm of its U.S. operations and CAIO Lee serving as Chief Technology Officer (CTO) and head of the Korean branch, is laser-focused on developing AI for humanoid robots. Industry watchers anticipate that this meeting with Huang will drill down on physical AI research and development (R&D) and infrastructure collaboration.
The two companies have a history of successful joint ventures, particularly in developing AI-enhanced gaming features.
Krafton’s blockbuster title, PUBG: Battlegrounds, now boasts PUBG: Ally, an AI companion for players. They’ve also integrated Smart Joy, an AI-driven character that mimics human thought and behavior, into their life simulation game inZOI.
NVIDIA’s recent unveiling of the RTX Spark AI PC brand at their annual Graphic Processing Unit (GPU) Technology Conference (GTC) Taipei 2026 conference has sent ripples through the gaming industry, capturing widespread attention.
At the heart of RTX Spark lies the N1 X chipset, a collaborative effort with MediaTek that integrates central processing unit (CPU) and GPU functionalities. This system-on-chip (SoC) marvel packs CPU, GPU, and memory into a single semiconductor, delivering unprecedented efficiency.
Boasting a whopping 128GB of integrated memory and AI computing power of up to 1 petaflop, RTX Spark can run sophisticated AI agents without an internet connection.
Huang’s visit to South Korea, expected to kick off as early as Thursday evening, promises to be a whirlwind of high-stakes meetings. His itinerary includes face-to-face discussions with titans of Korean industry, gaming moguls, up-and-coming robotics and AI startups, and leading researchers in the field.
