SEVENTEEN is set to make history as the first Korean act to perform at Tecate Pa’l Norte 2025.
According to its agency, Pledis Entertainment, SEVENTEEN has secured a spot in the lineup for the opening day of Tecate Pa’l Norte 2025 (hereafter Pa’l Norte), which will take place from April 4-6, 2025, in Monterrey, Nuevo León, Mexico.
Pa’l Norte is Latin America’s largest music festival, attracting over 100,000 attendees each day. Often referred to as the Mexican Coachella, the festival has previously featured Latin artists like Karol G and J Balvin, as well as global pop icons such as Billie Eilish, Maroon 5, and Martin Garrix.
The 2025 Pa’l Norte lineup includes an impressive array of artists, featuring Justin Timberlake, Olivia Rodrigo, Green Day, and Charli XCX, alongside SEVENTEEN.
SEVENTEEN’s appearance at Pa’l Norte marks another milestone in its career, allowing the group to showcase its renowned performance skills to a new audience. Earlier this year, the group made waves as the first K-pop act to grace the main stage at the UK’s Glastonbury Festival in June, earning high praise from NME. In September, they headlined Lollapalooza Berlin, leaving a lasting impression on European music fans.
The world tour SEVENTEEN [RIGHT HERE] WORLD TOUR is also underway, with tickets selling out quickly and fans showing tremendous enthusiasm. After performing four shows in Rosemont and New York, SEVENTEEN will connect local fans in Texas (October 31 and November 1), Oakland (November 5-6), and Los Angeles (November 9-10). Following their US leg, the tour will move on to four dome concerts in Japan and other major Asian cities.