BHC, a chicken brand under Dining Brands Group, is expanding its footprint in the North American K-Chicken market with the opening of its 7th U.S. location in Gwinnett View, Georgia.
The new Exchange at Gwinnett store, which opened on Tuesday, marks BHC’s second outlet in Georgia. Situated in a bustling mixed-use shopping and cultural complex, the location is primed for success. With major residential developments underway in the surrounding area, the store is well-positioned to capitalize on increasing foot traffic and growing demand.
Boasting an impressive 2,580 square feet of space and seating for 80 guests, the new BHC outlet is ready to serve up a storm. The menu features crowd-pleasers like the signature Bburinkle chicken, alongside wings, tenders, and both whole and half chicken options.
But that’s not all, folks! BHC is bringing a taste of Korea to Georgia with an array of mouthwatering Korean dishes. Think kimchi fried rice, steaming bowls of ramen, comforting fish cake soup, spicy cheese buldak, and hearty chicken over rice. Talk about expanding your culinary horizons!
For those looking to round out their meal, BHC’s got you covered with an assortment of tempting sides. Crispy sweet potato fries, golden onion rings, and perfectly fried calamari rings are just a few of the options on offer. And let’s not forget about the drinks – with an expanded beer and beverage selection, BHC is the perfect spot for everything from family dinners to nights out with friends.
BHC isn’t just making waves in Georgia. The brand currently operates a whopping 44 stores across eight countries, including the U.S., Canada, Hong Kong, Thailand, and Singapore. Stateside, BHC is pulling out all the stops to conquer the North American market, with diverse store formats popping up from the iconic LA Farmers Market to Fort Lee, New Jersey.
Brian Shin, Chief Executive Offier (CEO) of BHC USA, is excited about the brand’s future. It’s all about giving the customers that one-of-a-kind K-Chicken experience, he says. By tailoring the menu and store operations to meet the diverse dining needs of local customers, it’s bringing something truly special to the table.
But wait, there’s more! BHC is taking its finger-lickin’ goodness global, with a recent announcement confirming its entry into the Vietnamese market. On May 8, the company inked a master franchise agreement with Vietnamese food and restaurant powerhouse Hao Open Food. Looks like BHC’s world domination plans are right on track!