Thursday, September 3, 2026

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Why “SQUEEZY” by OURBIRTHDAY is the Must-Watch Debut Performance of 2026

LifestyleWhy "SQUEEZY" by OURBIRTHDAY is the Must-Watch Debut Performance of 2026
/ INIT Entertainment
/ INIT Entertainment

K-pop group OURBIRTHDAY has dropped a choreography video for their debut single “SQUEEZY.”

Init Entertainment, the group’s agency, announced that OURBIRTHDAY released the “SQUEEZY” performance video on their official social media platforms on Monday.

The video showcases the seven members dancing in a setting that evokes a secret hideout vibe. Dressed in Y2K-inspired outfits, the members captivate viewers with their solo performances, group choreography, and dynamic formation changes.

“SQUEEZY” is the lead track from their debut single album Our Birthday, which hit the shelves last month on the 19th. This punk-infused dance track metaphorically encourages listeners to squeeze out their complicated emotions and stress, as cleverly hinted by its title.

OURBIRTHDAY is a seven-member girl group consisting of Gukchoroong, Shin Hyewon, Jo Hyejin, Yu, Baby, Archiraya, and Kirara. They made their official debut on the 19th of last month, marking the first girl group launch from Init Entertainment, a subsidiary of K-pop powerhouse JYP Entertainment. According to Hanteo Chart, their debut single album sold an impressive 111,324 copies in its first week of release.

The group is currently in full swing with their promotional activities for “SQUEEZY.”

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