Friday, July 31, 2026

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Fairy-Tale Vibes: (G)I-DLE Unveils Magical ‘Bloom’ Video!

EtcFairy-Tale Vibes: (G)I-DLE Unveils Magical 'Bloom' Video!
CUBE Entertainment

(G)I-DLE surprised their fans with a special gift.

Yesterday, they released a special clip of “Bloom,” a track from their 7th mini-album I SWAY, on their official social media channels.

In the video, (G)I-DLE showcased fairy-like visuals set against a lush forest backdrop. Their ethereal appearances, complemented by sweet vocals, captivated fans both visually and aurally.

The fluttering white butterflies around the members and the vibrant colors in the video harmoniously captured feelings of love and a dreamy atmosphere, creating an almost fairy-tale experience.

“Bloom” is an easy-pop track with a funky rhythm and lively charm. It features lyrics and a composition by Minnie. It stands out for its romantic and witty vocals, which evoke nostalgia for the season of blooming love.

Meanwhile, (G)I-DLE kicked off their third world tour at the KSPO Dome in Seoul on the 3rd and 4th and will be visiting 14 cities worldwide, including Hong Kong, Tokyo, Tacoma, and Oakland.

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